How to Create a Food Truck Calendar

A food truck is a mobile business. It’s important to have a food truck calendar.

Its location is one of the most important factors in its success. Choosing where to stop a food truck is not as simple as putting the truck in park and opening up shop.

Time must be dedicated to researching demographics, locations, laws, and competition before a great location can be discovered. It is best to plan ahead and develop a schedule of locations and opening hours.

Creating a food truck calendar will keep the business organized and a step ahead of the competition.

Get Organized and Stay Organized

The very first step in building a food truck calendar, even before coming up with potential locations, is to thoroughly understand the laws pertaining to the business and the different areas where it may potentially park.

States, counties, cities, and towns all have their own laws on food trucks that affect where the mobile eateries can park and for how long. Any food truck owner must know these rules, abide by them, and develop their schedule around them. Even after all of the basic permits for operation are obtained, it is still important for food truck owners to look into any regulations in relation to each specific location they hope to conquer. Doing the groundwork ahead of time could save a business from getting fines and parking tickets.

Next, a food truck owner must decide the best way to keep their business, and their calendar, organized. No fancy applications or programs are necessary, and a regular paper calendar will do the job. However, it is worth looking into other options that have more dynamic functions. For example, using a digital calendar may offer the option of embedding the same calendar into a website.

By choosing a platform for a food truck calendar that allows for this option, owners are killing two birds with one stone. They are keeping their business organized and well-planned while also informing customers of where they are going to be on certain days – a vital aspect of any mobile business.

Establishing a calendar for at least several weeks out, and keeping up with its development constantly, will relieve some stress for a food truck owner, staff, and customer base. Knowing where work or lunch will be a week ahead of time takes away some uncertainty and allows people to make plans.

For an owner, a calendar that projects business strategy for the next week or so provides time to focus on how to get supplies to these locations if necessary, time to develop marketing campaigns for some of these specific dates and locations, and time to focus on any other aspects of the business that need attention.

A food truck owner who is frantically trying to determine a truck’s lunch location over morning coffee will not only be anxious, but also unprepared and unfocused. Working ahead on a schedule of locations means these locations have been researched and are more likely to be successful than those chosen on a whim or in a time-crunch.